Supported
Apple News
ad formats

Banner ads

Only one asset is needed for all supported iPhone models. A second asset is needed for all supported Mac and iPad models. Safe areas are required for some ad formats to accommodate varying aspect ratios across iPhone and iPad screen sizes.

Note that large banner (direct response template) and subscription banner ads are available on Workbench only.

Banner ad placements are displayed in the middle of an iPhone or iPad screen.

Video ads

Only one asset is needed for all supported devices.

A pre-roll video ad placement is displayed at the top of an iPhone screen. An outstream video ad is displayed in the middle of an iPhone screen.

Native (sponsored content) ads

Native ads display directly in content feeds or at the end of articles on Apple News.

A sponsored content (native) ad placement is displayed at the bottom of an iPhone screen to the right of text.

Post-tap experience

The following options are available for the post-tap experience from banners and videos:

  • View/read a publisher channel or article
  • Subscribe to a publisher channel
  • Subscribe to Apple News+
  • Target specific publication issues

Supported devices

  • iPhone 5 and later
  • iPad (5th generation and later)1
  • iPad Air (1st generation and later)1
  • iPad mini (2nd generation and later)1
  • iPad Pro1
  • Mac computers

Supported operating systems

  • iOS 10 and later for interstitial and banner ads
  • iOS 11 and later for native ads
  • iOS 11.3 and later for video ads
  • iOS 15 and later for large carousel banner ads
  • iOS 17 and later for small and medium carousel banner ads
  • iPadOS 13 and later for banner, interstitial, native, and video ads
  • iPadOS 15 and later for large carousel banner ads
  • iPadOS 17 and later for small and medium carousel banner ads
  • macOS 10.14 and later for banner, interstitial, native, and video ads
  • macOS 12 and later for large carousel banner ads
  • macOS 14 and later for small and medium carousel banner ads